Blueye: Your BTL and Trade Marketing Platform
Blueye connects promotional planning, budget control, field execution, and reporting. Your team can see where the money goes, what happens in store, and which activities deliver.
Trade Promotion & Budget Control
Plan promotions, activations, and BTL budgets in one place. Assign spend to each point of sale and track it against the plan in real time.
AI-Powered Shelf Audits
Turn a phone photo into structured shelf data. Blueye identifies products, measures shelf share and planogram compliance, and flags out-of-stock items in seconds.
Real-Time Trade Dashboard
Follow execution as it happens. Live dashboards show visits, shelf share, promotion compliance, and sell-out by region and individual point of sale.
One platform for your entire trade marketing operation
Plan, run and measure trade marketing for every market and store in one place.